Meat Zero Plant-Based Nuggets and CP Chicken Sausage Win Crystal Taste Award for Exceptional Quality and Taste from the International Taste Institute

14 May 2024

Charoen Pokphand Foods Public Company Limited (CP Foods) proudly announces that its Meat Zero Chicken Nuggets and CP Signature Chicken Sausage have recently been awarded the Crystal Taste Award, recognizing that these products have consistently earned the prestigious three-star rating for three consecutive years as evaluated by world-class chefs and sommeliers from the International Taste Institute. This award reflects the company's commitment to developing food that crafts delicious flavors for consumers worldwide. Additionally, the company received 16 Superior Taste Awards in the Meat & Charcuterie categories for its high-quality fresh and ready-to-eat products.

Meat Zero Plant-Based Nuggets and CP Chicken Sausage Win Crystal Taste Award for Exceptional Quality and Taste from the International Taste Institute

Anarkawee Chooratn, Head of Marketing at CP Foods, highlighted the recognition of the exceptional quality and deliciousness of Meat Zero Plant-Based Chicken Nuggets and CP Signature Chicken Sausage. These products were evaluated through a rigorous blind-tasting methodology conducted by a jury of top professional chefs and sommeliers from around the world. This certification underscores the superior taste and quality of CP Foods' products and guarantees that consumers can savor meticulously crafted meals.

Meat Zero Plant-Based Chicken Nuggets, produced with the company's innovative Plant-Tec technology, offer a meat-like texture and delicious taste like real meat, while being high in protein and fiber and free from cholesterol. They are a choice for health-conscious consumers, vegetarians, or flexitarians, continuously guaranteed with the Superior Taste Award for three consecutive years.

CP Signature Chicken Sausage, made from chicken breast meat blended with spices and certified by Halal, offers a sweet and mellow taste with a smoky aroma from beechwood, resulting in a perfectly crispy outer layer and tender, juicy texture.

This year, five products in CP Foods portfolio received the three-star award: U FARM Banja Chicken, MEAT ZERO Plant-Based Gyoza, CP Shrimp Wonton, CP Pacific Fresh Shrimp, and CP Selection Fresh Duck.

Additionally, three CP brand products were awarded two stars: Chicken Sausage Junior Cocktail, CP Spicy Chicken Burgers, and Chicken Nuggets Classic. Additionally, six products received one star: CP Beef Cheeseburger, Junior Spicy Chicken Sausage, Fish and Cheeseburger, CP Magic Chef 3-layer Duck Sliced, CP Magic Chef Duck Sliced Shabu-Grilled and BUCHER's Chicken and Australian Sausage.

The Superior Taste Award is a prestigious certification granted to food and drink that meet the standards and criteria set by a jury of 200 renowned professional chefs and sommeliers. They evaluate each product's sensory characteristics, including visual aspect, aroma, taste, and texture. The award aims to elevate the global food and beverage industry by recognizing delicious and high-quality offerings.

Meat Zero Plant-Based Nuggets and CP Chicken Sausage Win Crystal Taste Award for Exceptional Quality and Taste from the International Taste Institute
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