BANOBAGI Announces Another Success, Winning the HWB Awards 2025 for the 6th Consecutive Year. Reinforcing the Position as Thailand's #1 Best-Selling and Most Popular Facial Mask Brand.

13 Mar 2025

BANOBAGI, a facial mask and skincare brand developed specifically for Thai skin by a team of expert doctors from Banobagi Hospital, a leading institution in cosmetic surgery and beauty in South Korea, has once again claimed a major award at the Watsons Health, Wellness, and Beauty Awards 2025 (HWB Awards 2025). This achievement highlights the brand's unwavering position as a true leader in the health and beauty sector, with its products having earned recognition for their quality since their first release and continuing for six consecutive years. The success of the brand is further underscored by the enduring popularity of its iconic products such as #DoctorMask Vita Genic Jelly Mask and #DoctorSleepingMask Final Sleeping Mask, which remain the number one best-selling face masks beloved by Thai consumers. Ms. Yossaporn Suwonwichean, CEO of Beyond Beauty Trade Co., Ltd., the exclusive distributor of BANOBAGI products, along with the popular boy band PROXIE, who gathered cheers from the audience as they represented the brand in accepting the award, amid an elegant maharani maharajah themed atmosphere at the Four Seasons Hotel Bangkok by the Chao Phraya River.

BANOBAGI Announces Another Success, Winning the HWB Awards 2025 for the 6th Consecutive Year. Reinforcing the Position as Thailand's #1 Best-Selling and Most Popular Facial Mask Brand.

Ms. Yossaporn Suwonwichean, CEO of Beyond Beauty Trade Co., Ltd., commented on receiving the award, saying, "It is an honor and a great source of pride that BANOBAGI has received the HWB Awards 2025 from Watsons Thailand for the 6th consecutive year. This award guarantees the quality and popularity that have been widely recognized by consumers across the country. It inspires us to continue developing new product formulations to meet the needs of Thai skin in the future."

The HWB Awards 2025 is another prestigious award that represents the confidence and trust consumers have in health and beauty products. It has been recognized both by Watsons stores nationwide and Watsons online. This is not just a general beauty award, but a selection process to identify the top beauty products that have gained the highest popularity among real users, based on factors such as sales analysis, customer satisfaction, repeat purchases, and feedback from all leading beauty platforms. Therefore, this award is proof from real users that these winning products are must-haves for skincare lovers.

The BANOBAGI products, renowned facial masks that have won the HWB Awards 2025 and continued to win the hearts of consumers for over six consecutive years, include:

  • BANOBAGI Vita Genic Jelly Mask - Winner of the Best Selling Facial Mask Award for six consecutive years.
  • BANOBAGI Final Sleeping Mask - Awarded Best Selling Sleeping Mask for three consecutive years.

In addition, BANOBAGI has further strengthened its success by receiving the Highest Sales Award for the Best Sleeping Mask for BANOBAGI Final Sleeping Mask Caffeine at the KONVY Best of Beauty Awards 2024, organized by KONVY, Thailand's leading beauty e-commerce platform, and Suan Dusit Poll, the top consumer opinion research expert in Thailand. This recognition affirms the quality and guarantees the reliability of the product in the skincare market.

"We still believe in the idea that BANOBAGI is not just a 'Korean mask,' but truly 'skincare for Thai skin - skincare specially formulated for Thai skin while being 100% made in Korea. Our products are designed for both the climate and common skin concerns in Thailand. Each product is developed by a team of expert dermatologists from South Korea and is free from irritating ingredients such as fragrances, alcohol, silicones, and parabens. This ensures that even those with sensitive skin, as well as expectant or nursing mothers, can safely use BANOBAGI products. Additionally, we are expanding our 'Non-Mask Products' line to offer a complete skincare solution, aiming to build brand recognition as the go-to choice for anyone seeking glowing, healthy skin like a Korean beauty," Ms. Yossaporn added.

Experience the new way of soothing your skin with BANOBAGI products today, available through all distribution channels such as Watsons stores nationwide, Watsons online, KONVY, and the brand's online platforms including BBT Cosmetics and BANOBAGI.

For more information or inquiries about products or events, you can contact us at FB: Banobagi Thailand - Cosmetic, X: Banobagi Thailand - Cosmetic, IG: banobagithailand, or TikTok: @banobagithailand.

BANOBAGI Announces Another Success, Winning the HWB Awards 2025 for the 6th Consecutive Year. Reinforcing the Position as Thailand's #1 Best-Selling and Most Popular Facial Mask Brand.
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