The 1 foregoes curated experience for privileged members, launching the first exclusive program “The 1 Exclusive” with one-of-a-kind benefits from Central Group and partners in Thailand and abroad

Taniya Triwatana, The 1 Customer Project Principal, expresses that “The 1 Exclusive is ready to offer discounts, privileges, services, and various rewards from Central Group and partners both in Thailand and other countries from all around the world. This extends throughout all sorts of lifestyles namely shopping, traveling, dining, health and sport, beauty and spa, entertainment, education, etc. all of which are presented to our privileged members as a
1-on-1 personalized offers wherein data is analyzed to achieve ultimate understanding in every aspect of preference. This includes the Exclusive Privileges such as special discounts at Central Group stores and participating partners as well as exclusive rights to be invited to attend Central group's events and activities as a special quest, etc. Exclusive Services such as The 1 Exclusive parking area, exclusive lounge access, exclusive checkout, luxury services in leading Central Group’s stores in Europe, personal assistance service, etc. Exclusive Rewards such as birthday surprises, Only-You rewards, and many more.”

“At present, The 1 Exclusive has been officially launched and invited the first group of our prestigious members to enjoy full exceptional experiences via The 1 mobile application. Soon, The 1 Exclusive will be opened for The 1 members who spend 250,000 THB or more in Central Group by the end of 2020 and enjoy exclusive experiences designed just for The 1 Exclusive members in the following year. Moreover, The 1 Exclusive membership is valid one calendar year and the membership will be automatically renewed after reaching the tier.” Taniya elaborates.

This is the exceptional The 1 Exclusive experience that is designed for Central Group members. For more information and updates, visit https://www.the1.co.th/the1Exclusive/privileges.

Additional information for The 1 Exclusive benefits

The 1 Exclusive members can enjoy the best benefits from Central Group and participating partners both in Thailand and aboard without having to carry a membership card, simply show The 1 Exclusive membership barcode from The 1 mobile application.

Exclusive Privileges

• No The 1 Points Expiry. The 1 Exclusive member’s The 1 points are automatically renewed.
• Exclusive Event Invitations. Get exclusive rights to be invited to attend Central group's events and activities as a special quest.
• Special discounts at Central Group stores, both in Thailand and Europe.
  • Shopping privileges. Enjoy 5% off and many other offers at Central department store, Robinson department store, Central Food Hall, Supersport, CMG brands, Marks & Spencer, Siwalai store, ThaiWatsadu, Baan & Beyond, and B2S.
  • Travel privileges in both Central Group and Centara as well as discounts for worldwide hotel bookings with Agoda.
  • Dining privileges. Enjoy 5-15% off and other offers from Central Restaurant Group, Centara Hotels & Resorts as well as various other restaurants within the Central Group and participating partners.
  • Entertainment privileges at the Tribhum theme park at Central Phuket and Pororo Aqua Park at Central Bangna.
  • Health & Sport privileges. Get up to 25% discount for Fitness Centre individual 1 year membership at Centara Hotels.
  • Beauty and Spa privileges. Nourish your beauty with special discount up to 50% and privileges from leading beauty clinics and spas
  • Education privileges. Gain up to 40% discounts and privileges from leading educational courses.

Exclusive Services

• with a complimentary first 4-hour parking fee at Central Group department stores.

• at Central Group department stores by only showing The 1 Exclusive membership barcode from The 1 mobile application.

• at KaDeWe, Rinascente, and ILLUM.

• Fast track checkout at Exclusive Checkout lane at Central Food Hall and Tops Market.

• Personal assistance to ensure convenience with a dedicated The 1 Exclusive contact center.

Exclusive Rewards

The 1 Exclusive members can easily search and receive rewards from The 1 mobile application.

• Birthday surprises. Receive a memorable birthday gift exclusively on your birth month.
• Only-You rewards. Enjoy year-round exclusive rewards from Central Group and participating partners.
• Exclusive rewards with The 1 points. Get exclusive rewards that can be redeemed with The 1 points designed especially for The 1 Exclusive.

Moreover, The 1 Exclusive preps up to further fulfill your experience. For more information and updates, visit https://www.the1.co.th/the1Exclusive/privileges.

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