Online courses aim to address SMEs’ immediate needs and to sustain their business post-pandemic
United Overseas Bank (Thai) (UOB (Thai)) is intensifying its support to small- and medium-sized enterprises (SMEs) to help them navigate through COVID-19 challenges by offering a complimentary virtual training programme on digital transformation.
In collaboration with the Digital Economy Promotion Agency (depa), The Association of Thai Software Industry (ATSi), Line Thailand, Shopee and The FinLab, the training programme will commence on 5 June 2020 and comprises a total of 12 online courses.
Each online course runs for one to two hours and will enable SMEs to gain insights into the “new normal” business and social environment COVID-19 has created. For instance, given the growth in online spending during the pandemic, SMEs will learn how to use digital solutions to attract customers through better digital marketing, content management and customer relationship management.
As part of preparing their business for recovery, SMEs will also learn how to accelerate their digital transformation for greater business efficiency. For example, UOB BizSmart, an integrated suite of cloud-based business solutions can help SMEs to manage digitally processes such as accounting, invoicing, employee and payroll management. UOB’s innovation accelerator, The FinLab, will also connect the SMEs with suitable technology solution providers to help them implement relevant digital solutions to seize opportunities. UOB (Thai) will also run a course on overseas expansion strategies and opportunities as the region gradually resumes economic activities.
According to the Office of Small and Medium Enterprises Promotion, the COVID-19 pandemic resulted in a 120 billion baht loss in income for Thai SMEs as at April this year. As such, many SME owners recognise the need to react quickly and to adjust their strategies and plans so that they can sustain their businesses.
Ms Piyaporn Ratanaprasartporn, Executive Director and Country Head of Channels and Digitalisation, UOB (Thai), said, “At UOB, our eight decades of experience in supporting SMEs gives us a deep understanding of the opportunities and challenges that they are facing, especially during these difficult times. With SMEs forming the backbone of our economy, it is critical we support their business viability during the pandemic and beyond. Through the free online courses we have created, we hope to help SMEs adopt the right digital solutions so that they can overcome operational constraints arising from the pandemic and to be ready for recovery.”
SMEs keen to sign up for the online courses can visit www.facebook.com/uob.th or contact InnovTown at 085-046-1122 for more information.
The virtual training programme is part of UOB (Thai)’s ongoing initiative to support SMEs in their digital transformation. Previous training sessions were conducted through in-person seminars at InnovTown, powered by UOB (Thai).
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