MR. D.I.Y., a leading home improvement and lifestyle retailer in Thailand, is launching its new branding campaign, "Made the Day at MR. D.I.Y." The campaign aims to make every day a good day through quality products, affordable prices, and convenient locations, reinforcing MR. D.I.Y. as the 'Everyday Store for Everyone'. As part of this new branding strategy, the company is introducing Pandee, a friendly panda mascot designed to connect with consumers nationwide through a mascot marketing
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