Microsoft and True Corporation Celebrate Collaboration To Jointly Deliver Cloud Services to Thai Businesses

Partnership offers end-to-end cloud services focused on digital content,home entertainment, email, communications and collaboration Today, top executives from Microsoft and True Corporation gathered to celebrate cooperation between the two companies and their mutual dedication to the development and availability of a new generation of cloud services and solutions for customers. Mr. Kevin Turner, Chief Operating Officer of Microsoft Corporation; Mr. Suphachai Chearavanont, President and CEO of True Corporation Plc, Mr. Birathon Kasemsri Na Ayudhaya, Managing Director, Microsoft (Thailand) Limited and Mr. Adhiruth Thothaveesansuk, Managing Director, Convergence-True Group and Managing Director, Business Customers, True Corporation presided over the event. The cooperation between Microsoft and True illustrates a commitment to extend technology and cloud services to Thailand and to drive better service, more choices and greater business value to customers. Microsoft and True’s collaboration will benefit the industry in Thailand by offering a new generation of products and services in response to consumerization of IT that will elevate the lifestyles and work styles of Thai users from basic consumers to businesses. The partnership focuses on providing cutting-edge technologies and business solutions paired with international and localized content to provide cloud services across various channels and devices. The collaboration between True and Microsoft emphasizes how cloud computing service brings new dimensions and values to business organizations in the digital age. According to the recent Springboard survey regarding cloud computing in Thailand, 50 percent of Thai organizations are actively planning cloud initiatives – the highest rates in the region. Furthermore, 76 percent of Thai organizations view cloud computing as a priority for IT and have funding in place – a clear indication that cloud computing is poised for rapid growth in Thailand over the next 2-3 years. In a recent study, forty-one percent of large organizations in Thailand selected Microsoft as the vendor they plan to tap for future cloud initiatives. “As a leading cloud company, our goal is to collaborate with partners and allow people and businesses to realize their full potential through cloud technology solutions, said Kevin Turner, Chief Operating Officer of Microsoft Corporation. “Collaboration between True Corporation and Microsoft Thailand will empower Thai customers and ICT Ecosystems to use cloud technologies to solve challenging business problems, collaborate with colleagues and serve their customers more effectively and efficiently than before.” Through this cooperation, Microsoft and True will jointly offer unrivalled choice and a wide range closed-loop cloud and convergent services -- cloud services and technology from Microsoft and convergent services from True -- for SME and Corporate customers in Thailand. Customers will benefit from the collaboration’s complementary strengths and expertise. Customers will enjoy, affordable, reliable and scalable enterprise grade solutions, such as productivity tools, email, conferencing, collaboration and convergent services. Microsoft has more than a decade of experience delivering cloud computing, collaboration and business productivity tools. Working with True, Microsoft will bring new services to market, across a range of screens and devices that are fast, convenient and secure. True and Microsoft will also jointly evaluate the design, development, delivery and marketing of these new services. Mr. Suphachai Chearavanont, President & CEO, True Corporation Plc said “The information technology industry is undergoing a fundamental change in paradigm, which Microsoft is the world leader. True, as Thailand’s major player in the information technology and telecommunications industries, is committed to embracing this world trend. We are very delighted and honored to partner with Microsoft in being an important part of this evolution as it makes its debut in Thailand. These rapid developments in innovative technologies are quickly changing the way we live, work and play where communications are important elements in today’s new convergence lifestyles and workstyles. We are excited to collaborate with Microsoft to accelerate the development of innovative services that will enhance and provide the greatest value. As the country’s only fully-integrated communications service provider and leader in convergence, our business is built around delivering the benefits of the convergence of our products, networks and services to customers on all levels. By focusing on value-added services we are able to deliver solutions to the diverse combinations of telecommunications requirements demanded by customers. Thai businesses comprise an important part of the country’s business and economic foundation. By joining with leading organizations such as Microsoft to offer international standard solutions and services will help elevate Thai businesses to a more competitive level that will contribute towards economic growth and development of Thailand. The advance of and increase in demand for cloud services is having a great impact on many areas in the market across numerous industries. Recognizing the importance of the direction in which information infrastructure is moving, True is ready to support this joint initiative with Microsoft backed by our leadership and expertise in data centers, unrivalled multi-platform wireline and wireless networks, as well as innovative content and solutions. All these factors combine to revolutionize the industry together with the way we communicate and consume content in today’s information-centric era.” About MicrosoftFounded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential. Established in 1993, Microsoft (Thailand) Limited provides world-class software that is easy to use and localized to suit the local market’s needs. It also has a compelling and consistent platform to build powerful business solutions that can scale from a notebook computer to a mainframe – class multiprocessor systems using Microsoft technology. For further information, information, please visit the Microsoft (Thailand) website at: http://www.microsoft.com/thailand. Microsoft is a registered trademark of Microsoft Corp. in the United States and/or other countries. The names of actual companies and products mentioned herein may be the trademarks of their respective owners. Note to editors: If you are interested in viewing additional information on Microsoft, please visit the Microsoft Web page at http://www.microsoft.com/presspass/ on Microsoft’s corporate information pages. About True True Corporation Public Company Limited is Thailand's only fully-integrated communications service provider, and leader in solutions for convergence lifestyles. True provides consumers, small and medium enterprises, and corporations with a full range of voice, data and multimedia solutions customized to meet their needs. True is the largest wireline service provider in Bangkok, the largest broadband provider in the country and a major player in the wireless, cellular and Internet markets. Principal subsidiary companies in the True Group include True Visions, Thailand's dominant pay television operator, and True Move, a major mobile phone service provider. True gives consumers the freedom to live different lifestyles, by providing them with the power to communicate, access knowledge, information and entertainment, as well as carry out online activities whenever, wherever, and how they like under five product and service categories: TrueMove, TrueOnline, TrueVisions, TrueMoney and TrueLife. For more information, please visit: http://www.truecorp.co.th For further information, please contact: Microsoft: True: Suphada Chaiwong Hill & Knowlton Thailand Tel: 0-2627 3501 ext 209 Fax. 0-2627 3510 Email: [email protected] Prapas Chornsarum / Saranya Chaichomphol PR Focus Tel: +66 (0) 2654 7551-2 Email: [email protected] Click for photo release at www.thaipr.net

• ข่าวMicrosoft Corporation
• ข่าวo:eco
• ข่าวen
• ข่าวo:it