To emphasize on being a responsible corporate citizen dedicated to giving back to Thai society in every way possible, Ayudhya Allianz C.P. announces its CSR policy to continue its existing successful programmes and add in new programmes throughout 2009 under ”Extending Knowledge to Thai Children by Ayudhya Allianz C.P.” concept with the objective of providing educational assistance to underprivileged children to create a better future for Thai youth and Thai society.
“Our company has recognized the value of social activities for a long time. Many of our activities achieved overwhelming success,” said Patchara Taveechaiwattana Chief marketing officer of Ayudhya Allianz C.P.
These activities include Thailand Animation Contest by Ayudhya Allianz C.P. with trophy prizes presented by Her Royal Highness Princess Maha Chakri Sirindhorn. Last year was the second time it was held, and could draw about 4,500 students or 1,500 teams to participate in.
Ayudhya Allianz CP Pa Nong Tiew Bangkok was one of the most successful activities that provided opportunities for about 20,000 students and teachers who participated in the previous year. It was held three years consecutively.
This has become our moral support and will power to carry on activities that help contribute to society. This year we are focused on ones that related to the learning of underprivileged children. ‘”Extending Knowledge to Thai Children by Ayudhya Allianz C.P.” will be introduced to provide opportunities for children and young people to take part and play more important role in moving Thai society toward wisdom based society. That is what everybody is looking forward to.
Not only that, the company also plans to initiate many new programmes to be running throughout the year and encourage its employees, agents and clients to take part as many as possible.
Activities that will be held throughout this year’s second half include;
1. Thailand Animation Contest 2009 by Ayudhya Allianz C.P.
It will be held with the collaboration between Ayudhya Allianz C.P., King Rama IX, The Great Foundation and National Electronics and Computer Technology Center (NECTEC). The contest supports students in secondary schools and higher education to improve their creativeness and develop skills in computer animation. The given topic is mostly related to social benefits. Prizes are trophy presented by Her Royal Highness Princess Maha Chakri Sirindhorn.
2. Ayudhya Allianz CP Pa Nong Tiew Bangkok #4: Learning history of Siam civilization
This year the company will join forces with Education Department of Bangkok Metropolitan Administration (BMA) to invite students and teachers under BMA supervision to join in educational trips around Rattanakosin Island for free of charge.
3. Audio Library for the Blind Programme
The company has established a sound recording studio on the sixth floor of its headquarters Pleonchit Tower where employees, agents and clients can record audio books to share with the blind across the nation.
4. Second hand books for children in remote areas programme
The company invites people to donate books for students in schools in remote areas. Those who want to donate the book can go to drop them at a donation box at the front of Ploenchit Tower.
5. Scholarships for Children programme providing educational opportunities for underprivileged children from 10 foundations so that they shall become quality people playing part in helping to develop the country in the future.
Other than these annual activities, the company also plans to hold monthly programmes and encourages people with voluntary mind to participate in. They shall be a mentor for those poor children in activities that will allow them to learn out of classroom. These activities include;
- June 2009, rice planting programme in Uthai Thani province
- July 2009, walk rally at Dusit zoo
- September 2009, educational trip to the National Science museum
- October 2009, there are two programmes in this month. First one is learning about stars at Bangkok planetarium, and the latter is 2 nights 3 days Vipassana meditation programme for children age of 7-10 years at Wongwanich dhammasathan.
- November 2009, educational trip to learn about Thai history at the Thai Human Imagery Museum
Other activities that have also been requested by the company’s employees and agents, such as blood donations for the Thai Red Cross. These will be held in August and December at Ayudhya Allianz C.P.’s Paholyothin service centre. And Shred2Share programme will be held throughout the year to encourage people to recycle paper and save trees.
“The company is always determined to improve every aspect of its operations, products and services in accordance with its vision “Ayudhya Allianz C.P. will provide security for every Thai family.” Ms. Patchara added.
“The success of these activities is the result of everyone’s dedication, especially that of our employees, who dedicated their valuable times to make them happen. This is why we’re going to continue our projects and start new ones for the best interests of society.”
“Participating in activities that contribute to the benefit of society not only gives us the chance to share what we have with the community, but it also makes us proud of playing a part in creating a better society,” said Ms Patchara.
“We at Ayudhya Allianz C.P. would like to urge our employees, agents, clients and members of public, and this is the first time that we allow them, to take part in activities of this kind to help to build a better society.”
About Ayudhya Allianz C.P.
Ayudhya Allianz C.P. is positioned at the forefront of the Thai life insurance industry with experience and expertise in life and health insurance for over half a century. The company is a strategic business synergy and partnership comprising 3 powerful groups; The Bank of Ayudhya Group, Allianz Group, and Charoen Pokphand Group. These 3 outstanding organizations have joined forces in creating Ayudhya Allianz C.P., widely recognized as a truly international life insurance firm with local expertise in the Thai market and dependable all-round business strengths and stability. With more than 1 million policyholders under our care, Ayudhya Allianz C.P. is ready to continue delivering the best product and service for the rhythm of Thai people life.
Ayudhya Allianz C.P. for the rhythm of your life
For more information please contact:
DC Consultants & Marketing Communications Ltd.
Chonthicha Ungkanungdecha Tel: 0-2610-2380
Ayudhya Allianz C.P. Life Pcl.
Saisamorn Lertkhochalug
Direct Line: 0-2305-7408
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