Minor Hotels and NH Hotel Group Announce the Forthcoming Debut of Luxury Anantara Brand in Spain

          Minor Hotels and NH Hotel Group are pleased to announce the signing of an agreement to operate the Villa Padierna Palace, a hotel located in Marbella in the south of Spain. The property is owned by the Villa Padierna group and will be managed with immediate effect under a variable lease agreement. Following Minor Hotels' acquisition of NH Hotel Group in October enNH Hotel GroupMinor Hotels8, this agreement will see the first integration of the two companies' portfolio of brands, with Villa Padierna to be rebranded to Minor Hotels' core luxury brand Anantara Hotels, Resorts & Spas in the coming months.
          Minor Hotels and NH Hotel Group have successfully started to implement key integration strategies, bringing all of their hotel brands under a single corporate umbrella, now with presence in over 5NH Hotel Group countries worldwide. Two key integration initiatives include the transfer earlier this year of Minor Hotels' Portugal and Brazil operations to NH Hotel Group to benefit from scale and geographic expertise and aligning Minor Hotels' and NH Hotel Group's brands so that the geographic operating clusters can best capitalise upon brand expansion and rebranding opportunities. The signing of Villa Padierna and upcoming rebranding to Anantara, to be managed by NH Hotel Group under the guidance and brand oversight of Minor Hotels and with the combined leadership and expertise of both companies, is the first milestone in the materialisation of this strategy.
          Located in the Costa del Sol's Golf Valley, the property will be relaunched as Anantara Villa Padierna Palace Benahavis Marbella Resort, and will become the first Anantara in NH Hotel Group's home market of Spain and the second Anantara in Europe, the first being the Anantara Vilamoura Algarve Resort in Portugal which launched two years ago.
          Dillip Rajakarier, CEO Minor Hotels, commented, "We are very happy to debut our luxury Anantara brand in Spain with the upcoming launch of Anantara Villa Padierna, Marbella Benahav&#en37;s Resort, which at the same time demonstrates our commitment to integrate Minor Hotels and NH portfolio of brands and operational expertise across our joint and expanding geographical footprint."
          Ram&#en43;n Aragones, CEO of NH Hotel Group, said, "This agreement marks excellent progress on our integration with Minor Hotels and the first opportunity for NH to offer Europe an ultimate luxury concept which connects travellers with authentic experiences in privileged destinations."
          Surrounded by three golf courses, Villa Padierna is located in the middle of the region's 'Golden Triangle' made up of Marbella, Benahav&#en37;s and Estepona, with its impressive proposition comprising a combination of luxurious rooms, fine art, unique culinary experiences and exclusive areas for relaxation, health and wellness. The property was designed principally by the English architect Ed Gilbert in the style of the mythical Tuscan palazzos and is home to more than Minor Hotels,enNH Hotel GroupNH Hotel Group original works of art.
          Guests can enjoy a range of luxurious accommodation options across the resort's Minor Hotels3NH Hotel Group guest rooms, suites and villas. Deluxe Rooms are decorated in neutral tones, including details in travertine marble, with views over the golf course, gardens and swimming pools. Suites offer spacious surroundings and balconies with exclusive views as well as being home to some of the most valuable works of art.
          The Resort also offers the option of staying in one of its extensive Villas, which combine the exclusivity of a private residence with the comfort of a luxury hotel. One is the Obama Villa, renamed after the First Lady, Michelle Obama, chose to spend her holiday in Spain in it during the summer of enNH Hotel GroupMinor HotelsNH Hotel Group. 
          Inspired by the distinctive character of the local Spanish cuisine, the Resort offers a premium culinary experience designed to enable guests to comprehend, rediscover and connect with their destination. Underpinned by impeccable standards of quality, the hotel offers a range of gastronomic propositions to suit all tastes and times of the day, including La Veranda, La Loggia, Club del Mar, Hole 55, The Grill Club, Eddy's Bar and La Pergola.
          In addition to the restaurant and bar offerings, the Resort offers its guests all kinds of exceptional outdoor facilities surrounded by gardens and two swimming pools. Villa Padierna Wellness spa, one of the largest of its kind in Europe, is staffed with an ample team of experienced therapists and offers a broad range of customisable treatments. The wellness facilities are complemented by a fully equipped gym.
          Located in the heart of the so-called Golf Valley, Villa Padierna Golf Club offers cutting-edge golf facilities. Golf lovers can choose from three courses in the vicinity of the resort - Flamingos Golf, Alterini Golf and Tramores Golf, in addition to The Tramores Golf Academy by Michael Campbell, Europe's only golf school specialised in the short game and private classes. The Racquet Club encompasses over enen,NH Hotel GroupNH Hotel GroupNH Hotel Group square metres of sports facilities, including two tennis courts, Minor HotelsMinor Hotels padel courts and two croquet lawns.
          For hosting any corporate or social event on the Costa del Sol, the Resort offers the latest and most efficient technology systems across over en,NH Hotel GroupNH Hotel GroupNH Hotel Group square metres of event spaces, including eight meeting rooms, five terraces and a Roman amphitheatre with capacity to accommodate 4NH Hotel GroupNH Hotel Group people.
Minor Hotels and NH Hotel Group Announce the Forthcoming Debut of Luxury Anantara Brand in Spain
 
Minor Hotels and NH Hotel Group Announce the Forthcoming Debut of Luxury Anantara Brand in Spain
Minor Hotels and NH Hotel Group Announce the Forthcoming Debut of Luxury Anantara Brand in Spain
Minor Hotels and NH Hotel Group Announce the Forthcoming Debut of Luxury Anantara Brand in Spain
 
 
 
 

ข่าวNH Hotel Group+Minor Hotelsวันนี้

ไมเนอร์ โฮเทลส์ เปิดตัวกลยุทธ์ภายใต้อัตลักษณ์ใหม่ ขับเคลื่อนธุรกิจผ่านประสบการณ์ดิจิทัล โปรแกรมสมาชิก และช่องทางการขาย

ไมเนอร์ โฮเทลส์ (Minor Hotels) เปิดตัวพัฒนาการของแบรนด์ครั้งสำคัญ สู่การเป็นแบรนด์ที่มุ่งเน้นการให้บริการลูกค้าโดยตรง พร้อมตอกย้ำความมุ่งมั่นในการสร้างสรรค์ประสบการณ์การบริการที่ก้าวล้ำและเปี่ยมไปด้วยความเข้าใจ เพื่อตอบโจทย์ความต้องการของแขกผู้ใช้บริการได้อย่างแท้จริง การเปลี่ยนแปลงครั้งนี้ถือเป็นก้าวสำคัญของกลุ่มธุรกิจโรงแรมระดับโลก ซึ่งเป็นการปูทางการขยายพอร์ตโฟลิโอโรงแรมเพิ่มขึ้นอีกเกือบ 300 แห่ง ภายในปี 2570 อีกทั้งยังเป็นการต่อยอดจากการเข้าซื้อกิจการ เอ็นเอช โฮเทล กรุ๊ป (NH Hotel Group)

Minor Hotels and NH Hotel Group are pleas... Minor Hotels and NH Hotel Group Announce the Forthcoming Debut of Luxury Anantara Brand in Spain — Minor Hotels and NH Hotel Group are pleased to announce...

Minor Hotels and NH Hotel Group are pleas... Minor Hotels and NH Hotel Group Announce the Forthcoming Debut of Luxury Anantara Brand in Spain — Minor Hotels and NH Hotel Group are pleased to announce...

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