Pernod Ricard Proceeds ‘Responsible Drink’ Campaign to Represent the Company’s Ongoing Commitment to Social Responsibility

Pernod Ricard (Thailand) Ltd. the leading importer and distributor of 100 Pipers and Chivas Regal has continued ‘Responsible Drink’ campaign by utilizing 100 Girls and its employees to promote responsible and moderate alcohol consumption among drinkers by distributing the PR tool--refreshing tissues with responsible drink messages to people at Moa-Chit, Southern bus terminals and Hua Lumplong Train Station during April 11 – 12, 2008. This campaign represents Pernod Ricard Thailand’s ongoing commitment to social responsibility and the intention to help government sector to reduce accidents during Songkran festival. Picture shows 100 Girls are ready for the activation of ‘Responsible Drink’ campaign. For more information please contact: O p t i m u m Strategic Communications Oranuch Nuntaratn Tel. 081 498 0503 E-mail: [email protected] Click for photo release at www.thaipr.net

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