Bangkok--Nov 20--Spark Communications
Following the necessary approvals and an overwhelmingly positive shareholder vote at the Company's Annual General Meeting last week, the Company previously known as BHP Steel Limited has changed its name to BlueScope Steel Limited.
Chairman Graham Kraehe said that the adoption of the BlueScope Steel name marked the start of a new chapter in the history of the Company.
"This is an exciting time. It is very pleasing that the reception for the new name has been so positive amongst our shareholders, customers and employees. BlueScope Steel is a name to take us forward with vision, innovation and the ability to grow and develop in new directions," said Mr Kraehe.
One of the objectives was to find a name that reflected the dynamic environment and potential that has been unleashed as a result of the Company's public listing last year.Managing Director and CEO, Mr Kirby Adams said, "BlueScope Steel is a great choice for a Company whose products add colour to the community. Blue is the Company's corporate colour and is retained in our logo. Scope suggests opportunity, innovation and the potential of the Company."Mr Adams further explained, "The change of company name marks a new chapter in the history of our organisation. BlueScope Steel is a company focused on the future, looking ahead, providing inspired steel solutions for our customers and strength and colour to our communities. Our change of name represents an important and significant step in the evolution of our Company."BlueScope Steel was publicly listed on the Australian Stock Exchange on 15 July 2002 as BHP Steel. As a condition of its demerger from BHP Billiton, the Company was required to change its name by 30 June 2004.
About BlueScope Steel Limited
BlueScope Steel Limited is the leading steel producer in Australia and New Zealand, suppling some 80 per cent of the flat steel products sold in these markets. BlueScope Steel's principal customers are in the building and construction, automotive, packaging and general manufacturing industries. The Company's steelworks at Port Kembla is Australia's largest and one of the world's lowest cost producers of hot rolled coil. Steel rolling, coating and painting plants are located in Australia, New Zealand, Thailand, Malaysia and Indonesia, and the Company has a network of rollforming facilities across the Asia Pacific region that is unmatched by any other steel company.
About BlueScope Steel in Thailand
BlueScope Steel's businesses in Thailand, BlueScope Steel Thailand and BlueScope Lysaght Thailand are a manufacturers of quality flat steel products. BlueScope Steel Thailand was established in 1995 through a joint venture between BHP Steel Limited and Loxley Public Company Limited. Its manufacturing facility at Map Ta Phut produces premium quality flat steel products such as Clean COLORBONDา and ZINCALUMEา steels for the construction and manufacturing industry. The Company's rollforming business, BlueScope Lysaght Thailand, is a market leading supplier of innovative building and construction solutions.
For further information about BlueScope Steel Limited: www.bluescopesteel.com
Additional information:
Mr Tom Athey
Spark Communications
Tel. 0-2653-2717-9
Fax.0-2653-2725
E-mail:
[email protected] End.
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