FORD VEHICLE SALES INCREASE 19.6 PRECENT YEAR-ONE-YEAR IN FIRST IN SIX MONTHS OF 2001
Bangkok--Jul 23--AutoAlliance Thailand
Ford Sales and Service (Thailand) Co., Ltd., announced that sales of Ford vehicles during
the first half of 2001 reached 9,024 units, an increase of 19.6 percent compared to the same period
last year.
The sales increase earned Ford a 11.3-percent share of the Thai pickup truck market, and
6.4 percent of the overall Thai vehicle market.
“Ford has devoted itself to providing the highest quality products and services to our
customers since the company was first established 5 year ago,” said Michael J. Pease, executive director
at Ford Sales and Service (Thailand) Co. “Our year-on-year sales increase means customers continue to
trust in the Ford brand.”
To share its success with Thai customers, Ford is now offering two vehicle financing choices.
Customers can choose either:
A down payment of 35 percent of the vehicle price, with monthly installments over a 60-month
period, or
A down payment of 25 percent of the vehicle price, and monthly installments over a 48-month
period, with only a 3.9 percent interest rate, and one year of first class insurance for all models
(except the Crew Cab Ranger).
Ford s sales for the first six months of this year reached 9,024 vehicles, up 19.6 percent
compared to the 7,542 vehicles Ford sold during the same period in 2000.
In the one-ton pickup truck segment, Ford sold 8,675 Ranger pickups in the first six months
of the year, up 23 percent compared to the 7,049 Rangers sold during the some period last year.
These sales gave Ford an 11.3 percent share of the pickup segment, making Ford the fourth-best selling
pickup truck brand.
Total of vehicle sales in Thailand in June reached 27,106 units, an increase of 16 percent
compared to last June s sales of 23,361 units. Ford sold 1,315 vehicles in June, consisting of 1,262
Ranger pickups and 53 Laser sedans.
Overall vehicle sales in Thailand during the first six months of the year totaled 140,163 units,
an increase of 14.7 percent compared to last year s 122,255 units. Total industry vehicle sales from
January to June 2001 for one-ton pickup truck was 54.9-percent share segment, 33.4-percent for passenger
cars, and 11.7-percent for commercial vehicles.
Thailand Monthly Vehicle Sales, 2000 vs 2001
Month 2000 2001 Growth
January 15,717 16,883 7.42%
February 16,668 19,839 19.02%
March 22,290 24,768 11.12%
April 20,717 25,231 21.79%
May 23,394 26,094 11.54%
June 23,361 27,106 16.03%
Thailand Market 122255 104163 .1465
Ford 6-month sales 7,542 9,024 .1965
End
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