Some SAS Scandinavian Airlines customers in Europe will be able to travel using only their mobile phone. This is in line with SAS' focus to offer its passengers the most hassle-free travel as possible. During a trial period (15 April and 1 July), passengers can experience the simplicity of travelling with Scandinavian Airlines between any of the following seven airports: Copenhagen, Gothenburg, Helsinki, London Heathrow, Oslo, Stavanger and Stockholm.
"Currently, approximately 10% of SAS passengers check-in via SMS, but our goal for 2011 is that 80% of our customers check-in off-airport, which means online or via their mobile," says Lars Sandahl Sorensen, Senior Vice President, Commercial, SAS. "It is very important for us that our customers have the smoothest and simplest travel experience possible with us. We are therefore looking forward to rolling out the service later this year, once we have evaluated the trial."
The service will be available to all passengers with mobile internet (WAP). Once you have checked in via SMS or the SAS Mobile Portal (www.sas.mobi), all that is needed is one click to confirm your flight details and a Mobile Boarding Pass with a 2D bar code will be displayed. The Mobile Boarding Pass contains your flight number, seat number, departure and arrival time.
The 2D bar code can be used when registering your luggage at the SAS Self Service Kiosks, as well as for security, Fast Track security and lounge access.
For the trial of mobile barcoded boarding passes (mBCBPs), SAS is partnering with UK-based Mobiqa. Mobiqa is IATA's Strategic Preferred Partner for mobile boarding solutions and supplier to a number of other Star Alliance members.
Online SAS media kit
To download SAS International's media kit, high-res images and for the latest press releases, please visit: http://www.flysas.com/en/th/Media
For further information, please contact
Supakanda Tongboonrawd, Sales and Marketing Executive, Scandinavian Airlines. Tel: (+66) 2645 8221. Email:
[email protected]
Scandinavian Airlines
Scandinavian Airlines carries some 1.4 million passengers per year. The fleet consists of Airbus A330s and A340s, serving 11 destinations: New York, Chicago, Washington, Seattle, Bangkok, Delhi, Beijing, Tokyo, Dubai, Copenhagen and Stockholm.
Scandinavian Airlines is the Northern Europe's largest airline focusing on services, reliability, and simplicity. We fly five weekly flights from Bangkok to Copenhagen and three to Stockholm. Our extensive network provides convenient connections to Scandinavian and European destinations from Copenhagen and Stockholm airports.
Onboard SAS' modern and spacious Airbus A340s, there are a number of specific features, for example, personal entertainment screens across all classes. SAS is also one of few airlines to offer a premium economy product, Economy Extra. In a separate cabin, Economy Extra passengers enjoy wider and more comfortable seats than in Economy, extended meal services, Business class check-in and priority boarding. SAS Business Sleeper offers the highest levels of comfort with lie-flat seats, the popular buffet bar with drinks, snacks and espresso machine, and a spacious restroom with feature windows.
SAS has introduced a new fare structure offering simplicity, flexibility and better value for money. New lower-priced Fixed tickets reward early bookings. Flexible tickets can be either changed or refunded at a cost. And Fully Flexible tickets offer passengers tickets with no restrictions. Best of all, we offer full combinability -- the possibility to mix the three service classes and the three fare types of your choice.
Background
Operations to Bangkok were commenced in 1949. In 1959, SAS co-founded Thai Airways International Ltd., with the Thai Government through Airways Co., Ltd. (TAC) holding 70% shares and SAS 30%. SAS supplied aircraft, management and training to the Thais in order to build THAI into an international reputable airline. SAS's 30% shareholding was released back to Thai Government in 1977, but the close co-operation has continued. Both SAS and THAI are founding members of Star Alliance, comprising 20 international world-class airlines.
Number of Employees: 130 in Thailand
Year established in Thailand: 1949
Media queries (Thailand):
ScottAsia Communications
Ken Scott
Tel: (+66) 2860 8227
Mobile: (+66) 81 931 2753
Email:
[email protected]
Jittrarat "Bim" Likhitkiatikul
Mobile: (+66) 86 712 9911
Email:
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